Much has been written about increased finding costs for each barrel of new oil. Even greater attention has been devoted to the coordination of all phases of exploration. These problems can be stated simply, but perhaps our attempts at solutions have been too general.

"Standards of performance" are recognized as important tools in self evaluation and management evaluation of job performance. We believe these tools can be equally important to an exploration program. Their successful application will require substantial changes in initial planning, a precise statement of objectives, definite programs to overcome adverse factors, setting forth standards of performance, and establishing a timetable for periodic evaluation. A decision for geophysical work or the specifications of a geophysical field party is not made until these steps have been completed. If the evaluation warrants, a geophysical program is initiated. The timetable and standards of performance are constantly used to evaluate achievement of objectives. The program is terminated at any ti e objectives are not being realized.

Adherence to this plan will increase the probability of fulfilling stated objectives, or if this is impossible, will clearly indicate failure early in the program. In either event, more effective exploration results.

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