Abstract

The image the geologist portrays to the public is generally indistinct. Few people have a clear understanding of the geological profession and its contributions to society. The capabilities, talents, and potential leadership of the geologist are generally overlooked. The image must be brightened by aggressive actions. The public should be informed and educated to the qualities of the geologic profession. Students need to be encouraged to study geology; to recognize that geology as a science is not only rewarding as an avocation but also as a vocation; that the economic geologist has almost unlimited opportunities to advance his ambitions.

During 1966, the Semi-Centennial Year for the American Association of Petroleum Geologists, petroleum geology will be publicized. Through its theme "Petroleum Geology—The First Fifty Years" the public will be informed on the contributions that petroleum geology has made to mankind. Both national and local publicity campaigns will take the geological message to the people in an effort to enhance and enlighten the geologic image.